Yep, and that's were it gets very expensive very fast and that's also were 'cheap' programmers cannot help at all. I have 3 friends who quit their jobs and went into website creation. They make simple sites based on WP and make nice money with it. They look mostly horrible but clients can talk to them on their level and feel comfortable. These sites go between E1500-2500 per site. Now when anything breaks / doesn't work / has issues, they have to hire someone to fix it and they have to trust this person; in most cases, the cost of fixing/adding on by this 'more capable' person is more expensive than the site was in the first place. So it's a good market for capable coders / admins to dive into. Optimizing, securing, fixing, extending. All money makers far beyond the boring setup of the initial site.
That's something I don't think this article covered. Sure technologies like WP make it easier for someone less skilled to accomplish something but then demand is created for others that are more skilled to fix, support, customize like you said.