TVs are now a commodity that competes almost solely on price. You can walk into most big box stores in North America and buy a TV that will display at a higher resolution than your eyes are physically capable of processing at the distance of the average living room, have a screen bigger than the average person's wingspan, and it'll cost well under $500. If you don't keep the price low you're going to lose sales. Since you're not making cash on the front-end, you make it by selling the ad space.
Everyone who could want a TV more-or-less has one. You either cut quality so they have to buy 'em more often, or you monetize what's already there. They're probably doing both, but this is an example of the latter.
TVs are now a commodity that competes almost solely on price. You can walk into most big box stores in North America and buy a TV that will display at a higher resolution than your eyes are physically capable of processing at the distance of the average living room, have a screen bigger than the average person's wingspan, and it'll cost well under $500. If you don't keep the price low you're going to lose sales. Since you're not making cash on the front-end, you make it by selling the ad space.
Everyone who could want a TV more-or-less has one. You either cut quality so they have to buy 'em more often, or you monetize what's already there. They're probably doing both, but this is an example of the latter.