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I've been lurking HN for awhile. This article have finally made me create an account and post here.

I recently made a website that scrapes a popular message board and displays the archived posts. My goal wasn't to make money, but rather scratch an itch for the users of the board myself included (the message board deletes old posts and does not allow users search for posts based on user handles).

I was thinking of putting on Google ads to pay for hosting costs. I haven't bothered to do any SEO (I'm absolutely clueless in this area), but this month I have around 120k page views and 40k uniques. Most of the visits (over 80%) is from Google keywords.

Is the return high enough, like this article implies, to deface my site with Google ads? I heard that Google doesn't like content farms and my site could be considered a content farm, so would I even be allowed to put Google ads on? I would be happy to make $80 dollars a month so I can finally move from my free-tier EC2 micro-instance to a small instance... Any advice would be cool.



I'm not that crazy about the approach the author lays out to building traffic -- regurgitating public datasets -- but it is a fact that good content will probably surprise you with how it can pay off with AdSense. $2 - $7 Page RPM is totally do-able. Don't take the author's advice verbatim. Just think of whether you can build a site that will draw those volumes of page views, preferably a site with good content people want to see that will supported context-targeted ads.




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